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AI Won’t Replace Creatives. It Will Expand Them.

Creativity isn’t dying, it’s multiplying. Sami Viitamäki’s take on Cannes Lions 2025 maps the next frontier communicators must now navigate.

CoCreations 9/27/24 CoCreations 9/27/24

AI Won’t Replace PR Pros, It Will Amplify Their Power

Aaron Kwittken, founder of PRophet recently sat down with industry catalyst Julie Thompson, former EVP and Chief Marketing Officer of OAAA, to discuss the intersection of public relations and Artificial Intelligence (AI).

Stagwell Expands with Acquisition of LEADERS, Integrating Advanced AI for Influencer Marketing

Founded by Eran Nizri and Yehonatan Arami in 2017, LEADERS and its IMAI platform bring a high-value digital and influencer marketing strategy to Stagwell.

AImee is a Revolutionary AI Writing Assistant from Newswire

Newswire, a renowned leader in press release distribution services and media technology, announced the launch of AImee, their Artificial Intelligence (AI) Writing Assistant and Recommendation Engine.