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AI Won’t Replace Creatives. It Will Expand Them.

Creativity isn’t dying, it’s multiplying. Sami Viitamäki’s take on Cannes Lions 2025 maps the next frontier communicators must now navigate.

CoCreations 9/27/24 CoCreations 9/27/24

AI Won’t Replace PR Pros, It Will Amplify Their Power

Aaron Kwittken, founder of PRophet recently sat down with industry catalyst Julie Thompson, former EVP and Chief Marketing Officer of OAAA, to discuss the intersection of public relations and Artificial Intelligence (AI).