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AI Speeds Up Market Research, but Human Insight Still Wins the Day
AI Speeds Up Market Research, but Human Insight Still Wins the Day

MarketCast’s Amy Fenton explains how marketers can adopt AI without compromising creativity or strategic depth.

AI Won’t Replace PR Pros, It Will Amplify Their Power
Communications CoCreations 9/27/24 Communications CoCreations 9/27/24

AI Won’t Replace PR Pros, It Will Amplify Their Power

Aaron Kwittken, founder of PRophet recently sat down with industry catalyst Julie Thompson, former EVP and Chief Marketing Officer of OAAA, to discuss the intersection of public relations and Artificial Intelligence (AI).

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Qualcomm’s Jeremy Krall Expects AI To Create A Fundamental Shift In Marketing
Thought Leadership CoCreations 7/30/24 Thought Leadership CoCreations 7/30/24

Qualcomm’s Jeremy Krall Expects AI To Create A Fundamental Shift In Marketing

“AI is not just a tool; it’s a fundamental shift in how we approach marketing.”

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Stagwell Expands with Acquisition of LEADERS, Integrating Advanced AI for Influencer Marketing
Industry News CoCreations 7/24/24 Industry News CoCreations 7/24/24

Stagwell Expands with Acquisition of LEADERS, Integrating Advanced AI for Influencer Marketing

Founded by Eran Nizri and Yehonatan Arami in 2017, LEADERS and its IMAI platform bring a high-value digital and influencer marketing strategy to Stagwell.

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Anne Becker Sees AI As Human Potential Amplifier In Marketing And Cautions Against Flattening Culture
Communications CoCreations 7/11/24 Communications CoCreations 7/11/24

Anne Becker Sees AI As Human Potential Amplifier In Marketing And Cautions Against Flattening Culture

Known for her background as a journalist and passion for documentary storytelling, Anne has a unique perspective on leveraging AI to enhance human capabilities in marketing.

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AImee is a Revolutionary AI Writing Assistant from Newswire
Product, Industry News CoCreations 7/19/23 Product, Industry News CoCreations 7/19/23

AImee is a Revolutionary AI Writing Assistant from Newswire

Newswire, a renowned leader in press release distribution services and media technology, announced the launch of AImee, their Artificial Intelligence (AI) Writing Assistant and Recommendation Engine.

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